Community Engagement
Community Engagement Policies
Nissan
reviewed
its
policies
for
social
contribution
activities
in
2017,
deciding
to
push
forward
with
activities
focused
on
the
three
areas
of:
zero
emissions,
zero
fatalities
and
zero
inequalities.
In
addition
to
zero
emissions
and
zero
fatalities,
areas
where
any
automotive
manufacturer
should
make
sincere
efforts,
Nissan
is
promoting
zero
inequalities
(in
other
words,
diversity)
as
an
important
corporate
value
with
the
aim
of
realizing
a
cleaner,
safer
and
more
inclusive
society
where
everyone
is
given
equal
opportunities.
The
company
will
not
only
provide
financial
assistance
for
activities
in
these
areas
but
also
ensure
that
those
activities
are
“distinctly
Nissan,”
making
full
use
of
its
automotive
heritage,
expertise,
products
and
facilities.
Nissan
emphasizes
communicating
and
working
with
specialized
nonprofit
and
nongovernmental
organizations
that
have
great
expertise
in
their
fields
to
ensure
that
its
social
contributions
are
effective.
Nissan’s
local
companies
support
employee
involvement
in
social
contribution
activities.
Three Focus Areas for Nissan’s Social Contributions Program
Zero Emissions
Nissan’s environmental philosophy is “a Symbiosis of People, Vehicles, and Nature.” We actively engage in efforts to reduce the environmental burden on the planet and prioritize the environment in our social contribution activities. Central to our approach are educational programs that cultivate a deeper understanding of environmental issues toward achieving a decarbonized society.
Zero Fatalities
In addition to making vehicles safer through autonomous driving technology, we also promote traffic safety through activities to raise the safety awareness of drivers and pedestrians and to protect the socially vulnerable, including children and senior citizens.
Zero Inequality
We embrace diversity as a management strategy in recognition of its crucial role in boosting corporate competitiveness. Nissan’s social contribution activities share this awareness and are aimed at mitigating poverty, providing assistance to the financially and socially disadvantaged, and sending emergency relief to disaster-stricken communities.
Program
Zero Emissions
Zero Fatalities
Zero Inequality
Nissan as a Community Member
Disaster Relief